IA Marketing automation/ Growth Specialist and Lead Generation

This is not a branding-only marketing role.
At RAM, marketing exists to generate qualified opportunities for sales.

We’re looking for a growth-focused marketer who understands IA, automation, campaigns, and distribution — and who is comfortable owning results.

What you’ll be responsible for

• Designing and executing inbound and outbound lead generation campaigns

• Creating landing pages, lead magnets, and automated workflows

• Delivering Qualified Business Leads (QBLs) to the sales team

• Supporting partner campaigns, outbound initiatives, and events

• Analyzing performance and optimizing continuously

• Helping define and justify paid media budgets

• Optimizing or changing the marketing tech stack when needed

What we’re looking for

• Hands-on experience generating B2B leads

• Strong knowledge in IA

• Strong understanding of marketing automation and growth marketing

• Ability to explain clearly what to do, why to do it, and what it costs

• Data-driven and execution-focused mindset

• Ownership mentality (you don’t wait to be told what to do)

Key KPI

• Monthly Qualified Business Leads (QBLs)

At RAM, ideas are welcome — results are mandatory.
If you like building, testing, and scaling, this role is for you.