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AI Summary
The CRM Manager will be responsible for increasing dealer retention, activation, and vehicle purchases by optimizing direct communication channels like emails and push notifications. This role also involves enhancing sales team task management systems and refining internal operational efficiency through CRM triggers and communication systems.
About eCarsTrade
eCarsTrade is digital car marketplace, serving professional buyers in more than 40 countries.
Through our online auction platform, we offer over 15.000 vehicles per week, sourced from leading fleet owners, leasing and rental companies, as well as banks and dealerships.
Over the last 3 years we have delivered a 50% YoY profitable growth, building a leading market position in Europe.
We are seeking a proactive and technically skilled CRM Manager to boost customer retention and activation through innovative strategies and experiments. If you're passionate about CRM systems, enjoy tackling complex challenges, and thrive in a fast-paced environment, we want to hear from you!Join eCarsTrade, a dynamic company at the forefront of the automotive industry, specializing in B2B sales of pre-owned vehicles. We offer a seamless online experience for car dealers across Europe. Apply today and be a key player in driving our success through cutting-edge CRM strategies.
- Commercial Skills: Ability to understand business needs and translate them into technical solutions.
- HTML & CSS: Essential for creating and customizing CRM communication.
- Testing & Analysis: Skilled in running A/B-tests and analyzing funnels.
- CRM Automation Software: Experience with Customer.io
- MySQL: Strong understanding to manage and analyze data.
- JavaScript: Optional but beneficial for advanced customization.
- No-Code/Low-Code Tools: Proficient in Make.com, Zapier.
- Analyze data to generate actionable insights and develop new hypotheses for continuous improvement.
- Design and conduct A/B tests to optimize customer interactions and improve outcomes.
- Manage and prioritize incoming tasks and requests.
- Utilize CRM functionality, no-code, and low-code tools to execute complex tasks.
- Ensure the quality of your own work through thorough QA processes.
Direct Communications - Increase dealer retention, activation, and vehicle purchases by optimizing direct communication channels, including emails, web banners, push notifications, and SMS.
- Regularly adjust communication based on performance metrics.
Sales Automation - Enhance task management systems for the sales team, improving task prioritization and completion rates in collaboration with the Head of Sales.
- Manage and optimize HubSpot workflows, fields, and tasks.
Internal Operations - Improve efficiency in internal operations (Administration, Purchasing, Finance, HR, Development) by refining triggers and communication systems.
- Work closely with stakeholders to implement and monitor changes.
What We Offer:
- Contractor agreement with hourly rate
- Opportunity to work with a dynamic, international team
- Full remote position (Monday-Friday 9-18)
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