Develop data-driven creative strategies and campaign concepts for Social Ads on platforms like Meta and TikTok. Lead and guide the creative team to produce scalable, high-performance ad creatives while optimizing AI workflows.
The role involves building and leading the creative team, developing campaign concepts, testing strategies, and analyzing creative performance data across social media platforms like Meta, TikTok, and YouTube. Responsibilities also include quality assurance of all advertising materials and presenting results and strategies to clients.
