20638 - SENIOR SPECIALIST, ADVERTISING AND SOCIAL MEDIA

Key Responsibilities

• Plan and execute social media marketing campaigns across multiple platforms.
• Prepare media plans, campaign briefings, creative calendars, and audience targeting documentation.
• Support the implementation and day-to-day execution of advocacy, PR, and communication programs.
• Contribute to the planning and execution of integrated communication initiatives across LATAM, supporting both strategic and operational activities.
• Act as a key support to the Manager in coordinating cross-market communication initiatives and campaign execution.
• Support PR and communication activities in collaboration with internal stakeholders and external agency partners.
• Manage campaign execution with a higher level of autonomy, ensuring quality delivery and adherence to timelines.
• Collaborate with media and creative agencies to support campaign implementation, creative development, and media execution.
• Ensure accurate and timely delivery of monthly campaign metrics and performance reporting.
• Assist in media planning activities, including campaign updates, creative rotations, and internal approval processes.
• Analyze campaign performance data and contribute insights for optimization and continuous improvement.
• Support budget tracking, invoice monitoring, and basic financial reconciliation processes related to marketing activities.

Requirements

• Bachelor’s degree in Marketing, Communications, Advertising, Business Administration, or related fields.
• 2–5 years of experience in Advertising, Social Media, Digital Marketing, Integrated Marketing, or Marketing Communications.
• Strong experience in social media campaign execution and multi-channel advertising support.
• Familiarity with media planning, campaign briefing, content development, and agency coordination.
• Ability to operate with autonomy in campaign execution and multitask across multiple projects.
• Analytical mindset with the ability to interpret performance data and generate actionable insights.
• Experience working with creative, media, and PR agencies is preferred.
• Strong communication, organization, and stakeholder management skills.
• Experience supporting regional or multinational marketing initiatives is a plus.
• Ability to contribute beyond operational tasks, with increasing ownership and accountability in campaign execution.
• Willingness to support cross-market initiatives across LATAM.
• Travel requirement: less than 10%.

This position is open to candidates based in Brazil, Chile, Mexico, Argentina, Peru, Colombia, Costa Rica, or Ecuador. Relocation is not required.