Role & Responsibility:
We are seeking a Senior Enterprise Program Marketing Manager to develop and execute creative, high-impact marketing programs that engage and convert enterprise IT decision-makers to champions.
In this role, you will combine strategic thinking with hands-on execution to drive demand, accelerate pipeline growth, and expand brand awareness in the enterprise segment.
This position is ideal for a marketer who thrives at the intersection of creativity and execution—someone who can craft compelling campaigns while ensuring flawless execution across multiple channels. You will work closely with cross-functional teams, including regional marketing, sales, product marketing, demand generation, and content, to build programs that resonate with senior IT decision-makers.
Key Responsibilities
- Develop and execute multi-channel marketing programs targeting enterprise IT decision-makers, driving awareness, engagement, and conversion.
- Stay up-to-date with industry trend, market research and competitive landscapes to keep marketing strategies innovative and relevant.
- Create compelling messaging and content that speaks to the needs of IT executives, CIOs, CTOS, CISOS across the US, Canada & Latam.
- Design and implement integrated campaigns that leverage digital, email, ABM, events, and strategic channel partnerships.
- Collaborate with regional marketing teams to ensure marketing efforts align with pipeline and revenue goals.
- Analyze campaign performance and use data-driven insights to optimize program effectiveness.
- Own program budgets, timelines, and KPIs to ensure maximum impact and ROI.
Qualifications
- 5+ years of experience in B2B enterprise marketing, preferably in IT, SaaS, or cloud computing industries.
- Proven track record of building and executing marketing programs that attract and convert enterprise decision-makers and can present examples of ROI and strategic campaigns that worked in market.
- Strong creative and strategic mindset, with the ability to turn insights into compelling marketing initiatives.
- Hands-on experience with digital marketing, demand generation, and ABM strategies.
- Excellent project management and execution skills, with a high attention to detail.
- Strong collaboration and communication skills, with the ability to work cross-functionally.
- Experience with marketing tools (e.g., Marketo, 6 sense) and CRM systems (e.g., Salesforce).
- Analytical mindset with the ability to measure and report on program success.
Why Join Us?
- Work in a fast-paced, innovative environment where your ideas matter and drive impact.
- Lead high-impact programs that directly influence enterprise growth.
- Collaborate with a team of passionate marketing and sales professionals.
If you’re a strategic creative thinker who loves bringing ideas to life through flawless execution and driving measurable results, we’d love to hear from you!
Benefits
- Unlimited PTO
- Medical, dental, and vision benefits that start on day one
- Flexible spending accounts
- Life insurance and short-term and long-term disability coverage
- Family planning support benefits, along with 100% paid maternity and parental leave
- 401k match
- Veeam Care Days – additional 24 hours for your volunteering activities
- Professional training and education, including courses and workshops, internal meetups, and unlimited access to our online learning platforms (Percipio, Athena, O’Reilly) and mentoring through our MentorLab program.
#LI-Remote
#LI-JW1