Sales Development Representative, SMB (Remote in US)

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Posted 16 days ago United States Salary undisclosed
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Job Description

Job Description

NielsenIQ is seeking a talented Sales Development Representative (SDR) is to manage, develop and grow qualified lead volume and sales pipeline. This role is primarily responsible for:

qualifying inbound inquiries to determine sales readiness

outbound prospecting via email, social and phone into target accounts in an effort to schedule initial meetings for sales representatives, and

supporting in-person and virtual events via pre- and post-event outreach.

This role is often the first touchpoint for prospects interested in NielsenIQ solutions and will set the tone for the sales cycle following. Professionalism, enthusiasm, and excellent communication are key characteristics to be successful in this role. The ideal candidate will be a highly energized self-starter who can thrive working autonomously while also being skilled at building solid working relationships with cross-functional team members and sales stakeholders.


Learn continuously and develop into an industry and NielsenIQ solutions expert

Effectively pitch products and solutions to key decision makers at all levels of a prospect's organization by understanding their needs and demonstrating how NielsenIQ solutions can meet their requirements

Respond to and effectively qualify inbound inquiries in a timely manner to assess sales readiness and qualifications prior to connecting prospects with sales resources

Conduct outbound prospecting activities (phone calls, email, social media, attend tradeshows) into target markets / accounts to identify, connect and engage (schedule meetings) with decision makers in order to generate qualified, sales-ready leads

Support the success of marketing sponsored in-person and virtual events; including pre-event promotion to drive attendance and post-event follow up to engage and qualify prospects for sales

Develop and methodically drive execution of daily, weekly and monthly activity cadence plans that maximize prospecting efficiency and effectiveness including account and contact-level research, pre-call planning and hyper-personalized messaging via key channels

Meet and exceed key activity and performance metrics for calls, emails, social touches, appointments scheduled, conversion to opportunity, and beyond

Maintain accurate CRM records of all lead and prospecting activities by consistently adhering to defined lead management processes and SLAs

Build relationships with aligned sales team members to nurture leads through opportunity and ensure lead quality is driving conversion to pipeline and revenue

A little bit about you

Does the idea of working for an established company with a start-up culture excite you? Is being on a diverse team with a focus on work-life balance important to you? Are you a self-starter eager to make a name for yourself in a fast-growing company that rewards good ideas? If you answered yes to these questions, NielsenIQ may be the company for you.