Product Marketing Manager - Cybersecurity - Remote

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Posted 3 days ago United States Salary undisclosed
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Job Description

Worker Sub-Type:RegularJob Description:BlackBerry® - the iconic brand you know and trust - is now a market leading cybersecurity software and services company.PRODUCT MARKETING MANAGERBlackBerry is seeking a Product Marketing Manager drive outbound marketing activities for our AI-based solutions, including product and services. You will craft the messaging and positioning for products and solutions. You'll conceive and develop innovative marketing programs that drive demand.WHAT YOU WILL DORepresent BlackBerry to the public in a professional technically astute mannerDevelop product positioning and messaging that differentiates your products and/or servicesSales enablement - communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your productsProduct launch - plan the launch of new products and releases and manage the cross-functional implementation of the planMarket intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush themEducate and train employees, resellers and OEMs on BlackBerry products and services demand for your productsCreate product collateral, white papers, videos, blogs, articles, etc. to properly communicate the value and differentiation of BlackBerry as a company, products and servicesWork with product managers and technical teams to package and deliver BlackBerry offerings to the publicWHO WE ARE LOOKING FORMinimum 5+ years of relevant product marketing experience in a high-tech companyStrong security knowledge with the ability to technically discuss and demonstrate a variety of endpoint security solutionsStrong marketing writing skills (content creation) with a high level of business acumenA collaborative colleague with a team-oriented attitude and effective problem solving capabilitiesSomeone with technical product comparison experience using a test environmentA marketing professional with the ability to prioritize and complete multiple tasks with little to no supervisionA self-starter who possesses intellectual curiosity, humility, accountability that prides themselves on building strong internal and external relationshipsBachelor's degree required, MBA preferredPotential 25% future travel required and as allowed#LI-SalesJob Family Group Name:Marketing & CommunicationsScheduled Weekly Hours:40