Marketing Programs Manager (Remote)

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Posted 12 days ago United States Salary undisclosed
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Job Description

Network ESC - Our client's Headquarters is based in Oakland, CA, but the Marketing Department will be working remotely for the foreseeable future due to the COVID-19 pandemic.The ideal candidate is ambitious, meticulous, highly adaptable and can lead technical and creative teams to produce compelling, customer-focused content that produces measurable results.The Marketing Programs Manager will be a key contributor for the company's lead generation programs.Create simple, interesting content that compels target audiences to either buy or engage more deeply in the brand.Analyze needs, develop and manage content throughout the content lifecycle.Write, edit, manage and distribute a wide variety of content, recognizing the need to align deliverables with global business goals and communicate to a global audience.Maintain awareness of customer, competitive and industry trends in style, voice and messaging to ensure that company communications and material is timely, relevant and accessible across a variety of channels.Develops B2B marketing campaigns for social and other digital channels.Assists in managing and developing the brand and branded elements, particularly as it fits the company brand.Requirements:5+ years of professional content development and project management experience.Experience writing about science-related topics in a marketing context is highly desirable.Proven track record of creating effective content that generates lead/reader response.Solid experience developing social media channels with distinct personality/POV to cultivate followers and trigger likes.Ability to make independent decisions, juggle multiple projects and hit short, frequently changing deadlines.Ability to write in a range of styles and tones, from technical to conversational.Excellent verbal and written communication skills, problem solving skills, customer service and interpersonal skills.Excels at making technical content easily understood by non-technical audiences.IND123