Marketing Executive

 Published 13 days ago
 United Kingdom
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We’re Civica and we make software that helps deliver critical services for citizens all around the world. From local government to central government, to education, to health and care, over 5,000 public bodies across the globe use our software to help provide critical services to over 100 million citizens.

Our aspiration is to be a GovTech champion everywhere we work around the globe, supporting the needs of citizens and those that serve them every day. Building on 21 years of continuous growth and success, we're at a pivotal point on our journey to realise that aspiration.

As a company, we’re passionate about what we do and the citizens we help to serve. If you too would like to help champion the use of technology in public services, to improve outcomes for citizens and public sector organisations, then Civica is the right place for you. We will help you unlock the best version of yourself, achieve growth in your career whilst making a real difference to people and communities.

We currently have an exciting opportunity for an experienced Marketing Executive to join Civica's Marketing Team, specialising in Customer Retention.

You will be responsible for supporting the delivery of innovative campaigns to support the global businesses retention ambitions. You will work with colleagues in customer insight, product marketing, brand & influence, campaigns, operations and martech to deliver on that plan.

You will be the specialist in retention marketing globally, developing and delivering customer journey campaigns to drive Net Promoter Scores across our customers.

You will focus your time on interpreting a brief creatively, planning and developing retention marketing activities to support business outcomes whether that be to drive customer advocacy or to provide updates to impacted customers should an incident occur.

You will bring strong collaboration skills and build strong working relationships with Brand and Influence, Marketing Business Partnering and Planning and Marketing Operations. You’ll be expected to deliver communications to build advocacy confidently communicating plans, managing metrics and optimising communications.

This is a key role in the marketing organisation that requires strong project management skills; creative thinking, strong prioritisation skills and excellent problem-solving skills.


  • Extensive event management expertise – demonstrable experience of delivering successful events that deliver strong results.
  • Strong project management and problem-solving skills with the ability to deliver to timelines and on budget.
  • Highly analytical and data driven decision making, comfortable in utilising metrics and tools to inform decision making, Excellent communication skills, and the ability to effectively engage and influence stakeholders.
  • Proven event marketing expertise with a collaborative working style – 3+ years’ experience, preferably in B2B tech/SaaS market


Life at Civica: Life at Civica is fun and flexible. We have the following benefits that make us – one of the top employers of choice and a great place to work.


Civica Foundation | Giving Culture: We encourage our people to take advantage of our Days of Difference initiative that makes a lasting impact in the community through goodness and charity.


Civica Culture | Work life balance and Blended working: Flexible working, less commuting and more time with friends and family gives a perfect work life balance to our people.


Learning and Development | Growth Opportunities: Civica has a unique 70:20:10 learning model, which supports your learning demands in an interesting, challenging & fun way!



  • Employee Wellbeing: Being a people-first company, we have integrated health and wellbeing benefits for our members and their family. We have a team of Mental Health Champions working hard to change the stigma around Mental Health. We routinely run awareness workshops to ensure our colleagues better understand how Mental Health can impact your day-to-day life. We are available for support when you need it most and actively encourage our people to reach out to us.
  • Generous Leave Policy: Civica allows you to take time off from work with generous leave benefits
  • Rewards and Recognition: We recognise and appreciate our colleagues for their contribution by monetary/non-monetary recognitions and rewards.
  • Tenure Milestone Recognition: We value and recognise the years of service of our people.
  • Employee-led Affinity Groups: Civica has different affinity groups in place, where people can share experiences and put forward their ideas, suggestions, and recommendations to make Civica an even more inclusive organisation for everyone. Our groups are for anyone who wants to support and ally with that community.


Civica Accolades:

  • ‘Investors in People’ – Gold: We prioritise the development of our colleagues to match their ambition.
  • Great Place to Work: We are dedicated to creating an outstanding employee experience.
  • Financial Times - Diversity Leader 2023: We’re committed to maintaining an inclusive and supportive culture.
  • Australian Business Awards – Employer of choice
  • Top rated employer – Glassdoor: Our average length of service is 9 years.
  • Societal Impact: Our solutions impact positive societal change, supporting local Authorities, Schools, Police forces, the NHS and numerous Central Government offices.

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