Marketing Campaign Manager (AMER) - REMOTE

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Posted 4 days ago United States Salary undisclosed
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Job Description

Join us as we pursue our mission to remove the barriers between data and action, so that everyone thrives in the Data Age. Splunk is filled with people who are passionate about pushing the boundaries of technology in an effort to help our customers succeed. As the world's first Data-to-Everything Platform, Splunk is creating a world where data provides clarity, elevates discussion and accelerates progress. We invite you to explore what has made us one of the fastest growing technology companies in history, and how you can be an integral part of our journey!RoleWe are looking for a Marketing Campaign Manager to assist in the development and execution of marketing programs. Could this be you?As the Marketing Campaign Manager, you will have the opportunity to help define our demand generation strategy for prospects and our dedicated customer base. You will develop and lead a comprehensive portfolio of campaigns. The campaigns will be designed to nurture, engage and convert our prospects as well as drive adoption and cross/up sell for our existing customers.This is a great opportunity for a sharp, eager marketer passionate about jumping on board with one of the fastest growing companies in the Big Data space. Are you ready for the challenge?ResponsibilitiesYou will build strong, data driven marketing campaigns to drive engagement and tie in with product specific campaignsYou will run the campaign calendar and email cadence to ensure optimal engagement and prevent list fatigueYou will connect GTM priorities with Sales success by defining, instrumenting, measuring and executing end-to-end campaignsYou will partner with digital, content, field, social marketing and marketing operations to align multi-channel executionYou will align with Regional Marketing Managers (RMMs) to develop/incorporate region specific programsYou will develop and project lead integrated campaigns, both online and traditional, in partnership with the rest of the marketing team, stepping in to fill in gaps as necessaryYou will analyze and segment customer data to help define prospect and customer with high engagement and revenue potentialYou will establish goals and critical metrics for campaigns based on historical or projected results, and tie back actual performance and revenue impactYou will test new tools to innovate and scale programs, with an emphasis on integrated marketingRequirements3 - 5 years of experience leading and running demand generation programs for enterprise software and/or SaaS servicesDeep experience working with Salesforce.com and Eloqua (or other marketing automation tools) to execute integrated demand generation programs and measure their effectivenessExperience working with personas and mapping to the buyer's journeyExceptional teammate who has partnered with sales and marketing teams to deliver integrated marketing programsTrack record of marketing results and strong analytical mindsetWe value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.Thank you for your interest in Splunk!