Global Marketing Specialist (Remote)

As a global marketing professional, you are responsible for handling the promotion of your company and its products or services around the world. You may work with other marketing professionals to develop materials, conduct market research and develop strategies to improve company sales.

Required:

• Bachelor's Degree
• 3-5 years of experience within Marketing

Very Strong Preferred:

• 1 year of HubSpot experience

Job Responsibilities:
a. Co-strategize, plans, develops and executes digital marketing strategies and tactics to drive marketing and sales qualified leads through the various available channels. Channels include, but not limited to social media channels (organic and paid), email campaigns, paid ads (Google, LinkedIn, Rollworks), webinars and in-person events.
b. Develop, executes, and measures a comprehensive, integrated multi-channel approach to marketing.
c. Develops data-driven and focused marketing campaigns, in collaboration with senior consulting team, including development of OTM original content, blog postings, and other assets.
d. Creates and manages content calendar with guidance from SEO vendor (if applicable), including social media calendar, and blog calendar. Develops and manages monthly newsletter.
e. Writes all copy for website, e-mails, social media posts, ads, and digital assets where needed.
f. Co-develops digital assets such as case studies, e-books, whitepapers, brochures, flyers, etc. with marketing and consulting teams.
g. Work closely with the Managing Principal, Business Director, and globally dispersed senior consulting staff to develop and execute targeted business development in key channels, industry sectors, and develops buyer personas.