E-Commerce Marketing Director
Remote / Chicago Area
Growing PE-Backed company is seeking dynamic E-Commerce Director who loves making ad tech, media and user experience to deliver superior customer experiences. Remote role with the opportunity to grow a team under you - let's connect!
- Scale eCommerce Marketing function
- Leads performance marketing strategies and agencies with primary objective being customer acquisition
- Drive success end to end from planning to full execution and optimization
- Track key KPIs/use data to optimize including ROAS, CAC, CPA, DSP, SEMs and ad servers
- Work closely with agency partners to grow customer acquisition efforts
- Support CRM team in providing paid media support for campaigns
- Drive performance, negotiate contracts, source/vet new partners
- 6-10+ years of E-commerce experience (B2C)
- Experience leading end to end strategies
- Display expertise across all areas, driven success at scale from initial planning, tracking, set-up and implementation, monitoring, analysis and optimization
- Clear understanding of key metrics including ROAs, CAC, CPA, DSP, SEM and Ad servers
- Strategist and tactician
- Panoply, Segment, Amplitude or similar systems
- Display ability to lead teams in multiple projects, meeting tight deadlines
- Analytical and problem solving skills
Vaco provides expert consulting, permanent placement, executive search, managed services, and strategic staffing solutions for companies around the world, in the areas of accounting, finance, technology, healthcare, operations and more. As a premier talent solutions firm, Vaco connects people to their dream jobs and helps leading companies find talent to grow their business.
Please let us know if we can help you with this, or another role, for your next step in your career!