Director of Sales

 Published a month ago
    
 United States
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A day in the life:

  • The company is a premier provider of stock and custom cannabis packaging solutions. We are a non-plant-touching  company that supports cannabis brands through high-quality, compliant packaging for every stage of the product lifecycle. Our commitment to innovation, sustainability, and service has made us a trusted partner in a fast-evolving industry. Our expertise extends beyond packaging; we specialize in sourcing, importing, and managing complex logistics to ensure a reliable and cost-effective packaging supply chain for our clients. As we expand, we’re launching a new division focused on traditional packaging markets, and we’re seeking a strategic sales leader to drive growth across both cannabis and non-
    cannabis sectors.

    We are hiring a results-driven and team-oriented Vice President of Sales to lead revenue strategy and execution across the core and emerging business lines. This individual will manage and develop a high-performing sales team while spearheading initiatives that accelerate top-line growth in both cannabis and traditional packaging markets.
     
    This is a remote position with 35%+ travel required, including monthly travel to our corporate headquarters. 

    Key Responsibilities:

    Business Development 
    Provide leadership and oversight of Business Development Representatives (BDRs), ensuring alignment with overall sales strategy.
    Identify and develop new revenue channels across existing and emerging markets.
    Forge strategic partnerships and alliances that support company growth objectives.
    Work closely with the marketing team to support lead generation and brand positioning efforts.

    Sales Leadership & Team Management
    Recruit, develop, and manage a high-performing sales team aligned with company goals.
    Implement structured performance management, coaching, and development programs.
    Foster a culture of accountability, collaboration, and continuous improvement.

    Revenue Strategy & Execution
    Own and drive the sales strategy for both cannabis packaging and the new traditional packaging division.
    Establish, track, and report on revenue goals, KPIs, and forecasts across all business lines.
    Collaborate with marketing, operations, and executive leadership to align initiatives.

    Market Expansion & Customer Focus
    Identify and pursue new business opportunities in both regulated cannabis and traditional packaging sectors.
    Maintain deep understanding of evolving customer needs and industry dynamics.
    Serve as a senior point of contact for key accounts and high-value negotiation
     
    Process Optimization & Reporting 
    Optimize sales processes, tools, and team structure for scalability and efficiency.
    Utilize CRM and data insights to guide decision-making and performance improvements.
    Report sales performance, pipeline health, and market trends to the COO and executive team.
     
    Qualifications: 
    • 8+ years of progressive sales leadership experience, ideally in B2B packaging; cannabis sector knowledge a strong plus.
    • Proven ability to build, lead, and motivate successful sales teams in high-growth environments.
    • Deep understanding of the packaging supply chain and customer buying cycles.
    • Experience selling into both emerging and established industries.
    • Excellent leadership, communication, and cross-functional collaboration skills
    • Willingness to travel 35%+ and visit corporate HQ monthly.

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