Director of Paid Media - Great Fully Remote Freelance Opportunity!

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Posted 4 days ago United States Salary undisclosed
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Job Description

Position: Director of Paid Media - Great Fully Remote Freelance Opportunity!
Location: Fully Remote/Off-site
Starts: Interviewing Now!
Duration: Ongoing
Status: Freelance
Rate: DOE

Global Creative Agency is seeking a Director of Paid Media!

This is a fully remote freelance opportunity.

The Paid Media Director will strategize and implement digital buys for clients in the government and healthcare sectors. Responsibilities:
- create a paid media strategy and goals for success
- plan and execute digital and social marketing programs
- market research new solutions to identify new opportunities
- measure + evaluate campaign performance by analyzing metrics
- optimize campaign, audience, creative, budgets and bids to achieve target ROI
- communicate recommendations to media partners

The ideal candidate will have a track record of managing paid social campaigns as well as display and other channels!

Requirements:
- Proven experience within Paid Media (digital + social)
- Experience testing and optimizing creative retargeting campaigns
- Experience setting up A/B split tests and multi-variant testing
- Experience working with developers to set up Google Anlaytics events and pixels across platform
- Have an analytical and data-driven mindset

Reply with relevant paid media experience to be considered!

#HPCAL

Submit resume (and samples if applicable) to: [email protected] - provided by Dice