Responsibilities
- Close sales and achieve quarterly quotas
- Optimize web content to increase traffic and improve SEO
- Liaise with Marketing and Product Development departments to ensure brand consistency and increase sales
- Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
- Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
- Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs
- Source new sales opportunities through inbound lead follow-up and outbound cold calls and emails
- Research accounts, identify key players and generate interest
Requirements
- Proven work experience as a Digital account manager
- Hands on experience with SEO/SEM and CRM software
- Experience implementing and optimizing Google Adwords campaigns
- In-depth understanding of online marketing tools and social media platforms
- Experience with customer service and account management
- Proficient with corporate productivity and web presentation tools
- BA/BS degree or equivalent
- Ability to multi-task, prioritize, and manage time effectively
- Excellent verbal and written communications skills
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