We are looking for an experienced PPC Specialist to join our digital marketing team. This person will be responsible for creating, managing, and optimizing PPC campaigns for our clients, ensuring maximum return on investment (ROI).
Responsibilities:
- Create and manage PPC campaigns on platforms like Google Ads, Bing Ads, and social media.
- Conduct keyword research and competitive analysis.
- Optimize campaigns to improve performance and achieve client goals.
- Monitor and analyze performance metrics, adjusting strategies as needed.
- Prepare and present performance reports to clients.
- Collaborate with the marketing team to align PPC campaigns with overall marketing strategies.
- Stay updated with the latest trends and best practices in PPC and digital marketing.
Requirements
- +3 years of experience in managing PPC campaigns.
- Deep knowledge of Google Ads, Bing Ads, and social media advertising platforms.
- Ability to analyze data and make data-driven decisions.
- Excellent communication skills and ability to work in a team.
- Ability to manage multiple campaigns and projects simultaneously.
- Certifications in Google Ads or Bing Ads are a plus.
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