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Position : Digital Marketing Specialist

Type of contract : Independent contractor 

Working Hours : 40H Mondays to Fridays (flexible)

Holidays : US Holidays

Shepherd is a headhunter agency hiring talented people across Latam for international clients! 🌎

Scope of the Role 

As a Digital Marketing Specialist, you'll be key in driving app downloads and user engagement through strategic marketing initiatives. You'll work closely with cross-functional teams to ensure our marketing efforts align with app goals and deliver measurable results. This is an exciting opportunity to join a dynamic team and contribute to the success of innovative app projects.

Duties and responsibilities: 

  • Develop and implement digital marketing strategies to drive app downloads and user engagement
  • Create and manage social media campaigns to promote the company's apps
  • Analyse user data and feedback to optimise marketing efforts and improve app performance
  • Collaborate with the design and development teams to ensure marketing efforts align with app goals
  • Monitor and report on the performance of marketing campaigns to key stakeholders


  • Excellent English communication skills (Must have) 
  • Experience in digital marketing, preferably in the app development industry (Must have) 
  • Proficient in WordPress and Looma experience
  • Strong analytical skills and ability to interpret data to drive marketing decisions
  • Experience with app store optimisation and app marketing strategies
  • Familiarity with agile design methodology and user feedback analysis
  • Prior experience working in a lean, fast-paced startup environment


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