Chief Operations Officer (E-commerce D2C Beauty)

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📅  Posted 11 days ago 📍 Italy
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Job Description

We are a fast-growing e-commerce company Blue Brands( specializing in innovative solutions. Our leading brands, Zura and Pluxy, cater to niche markets with Zura offering specialized airway muscle trainers for those with sleep apnea, and Pluxy providing premium epilators and related products. 

We are looking to hire a motivated Chief Operations Officer who values the contributions of others and approaches tasks with a listening ear, recognizing that collective insights often lead to the best outcomes. The leader we are looking for possesses a knack for seeing the bigger picture and anticipating long-term outcomes while making informed decisions. Our ideal leader is not just a master strategist but also an effective executor, ensuring that plans translate into tangible results.

Your responsibilities will include (but are not limited to):

Inventory & Logistics:

  • Oversee and collaborate with the Inventory Manager, ensuring efficient and accurate inventory management.
  • Review and approve or modify plans suggested by the Inventory Manager, based on expected demand and available capital.
  • Lead the expansion into new logistics partnerships, especially in the AU & UK, aiming to optimize shipping costs and improve delivery times.
  • Continually identify areas for operational improvement in inventory and logistics, implementing initiatives that enhance efficiency and customer satisfaction.


  • Seek and apply for additional capital as needed to support scaling efforts, ensuring all decisions in this area are discussed and approved by the CEO.
  • Lead the hiring process for a bookkeeper, ensuring a seamless transition from the current AI-based bookkeeping  system.
  • Oversee bookkeeping, ensuring accuracy, timeliness, and compliance.
  • Ensure that all company taxes are properly managed, filed, and in order.


  • Oversee and manage all HR-related activities, ensuring compliance and optimal employee satisfaction.
  • Handle payroll responsibilities, seeking opportunities to automate and optimize where possible.
  • Drive talent acquisition, retention, and development strategies in line with company growth.

Customer Support:

  • Directly manage the Customer Support managers, ensuring high levels of customer satisfaction.
  • Continually review and enhance customer support strategies, ensuring alignment with brand values and business goals.

Product Development:

  • Collaborate closely with agents and suppliers during the product development process, ensuring timely and efficient progress.
  • Engage with legal teams as required, ensuring all product-related compliances are met.
  • Oversee the testing phases of product versions, ensuring quality and alignment with brand standards.
  • Coordinate with team members responsible for sourcing new products, such as the skincare range, ensuring progress and alignment with business objectives.


  • Manage the affiliate network partnership, ensuring optimal performance and mutual benefit.
  • Conduct regular bi-weekly meetings with affiliate partners, ensuring all their requirements are met and any challenges are addressed promptly.
  • Coordinate with internal teams, like Customer Support and Inventory Management, to ensure seamless operations with affiliate partners.


  • Spearhead the company’s foray into retail, understanding that this is a new venture for the company and will require strategic planning and execution.

Marketing Support:

  • Collaborate closely with the Scrum Master responsible for the marketing team, ensuring effective communication and alignment.
  • Provide necessary support to the marketing team, aiding in improving team performance and ensuring all operational needs are met.

Growth Initiatives:

  • Be proactive in identifying and driving new growth opportunities for the company beyond the current channels and strategies.

Growth Opportunities/Perks:

  • Paid Training
  • Paid Vacation Days
  • Comprehensive Sick Leave
  • Medical Insurance
  • Co-working Space Subscription
  • Inclusive Culture
  • Performance Bonuses
  • Fully remote
  • Parental Leave
  • Excellent English written and verbal communication skills
  • Has at least 3+ years of COO or similar operational leadership experience
  • Has at least 3+ years of Ecommerce experience ( D2C)
  • Must have experience scaling at least one e-commerce brand in the health and/or beauty niche (from the $10 million mark to over $50 million)
  • Experience working with a brand(s) that have grown through Direct Response Marketing (so you know and are familiar with the channels we should leverage to maximize growth)
  • Has at least 2+ years of proven remote work experience
  • Has the ability to juggle different roles, from strategic planning to hiring the right personnel for specific tasks, such as bookkeeping.
  • Proven experience in handling and nurturing partnerships, ensuring both sides derive maximum value.