Audience Strategist/Marketing Specialist - Full Remote

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Posted 16 days ago United States Salary undisclosed
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Job Description

Pharmaceutical - Marketing Specialist (Salesforce Marketing Cloud)

Location: REMOTE - EST

Duration: 9 Month W2 Contract- Temp to Hire

Role Offers: health, dental, vision benefits & 401K enrollment options

Rate: $60-65/hr

W2 Candidates are only considered, C2C NOT ALLOWED, VISA Sponsorship not provided

Must have experience working in Salesforce Customer Data Cloud


• Lead audience activation management, processes, evolution, and oversee data taxonomy creation, set up and measurement.

• Collaborate with media partners to configure, test and validate destinations (social, display, rich media, targeting platforms) to send segments for audience activation.

• Influence internal teams & take a leadership role to ensure that key audience segmentations are used appropriately and regularly.

• Be the subject matter expert in audience data management and insights - build a learning agenda to evangelize audience management best practices & educate marketers.


• 8+ years of experience in a combination of marketing, digital marketing, digital platforms or

• media.

• Seasoned experience with Data Management

• Platforms to create attributes, segments, push audiences live & prepare audience analysis.

• Strong familiarity with digital advertising ecosystem.